Rodney S. Craig, President | Village of Hanover Park
Rodney S. Craig, President | Village of Hanover Park
The Small Business Administration (SBA) and Small Business Development Center (SBDC) will offer a free online webinar on Tuesday, November 4, from 3:30 to 4:30 p.m. The event, titled "Business Builders Workshop: Email Marketing That Works," is designed for small business owners interested in improving their email marketing efforts.
The session will be led by Lauren Kanis of Lauren Kanis Marketing. According to the announcement, attendees will learn practical methods for building and growing an email list, selecting affordable marketing platforms, writing effective subject lines and content, and using automation tools to increase engagement. The workshop will also cover common mistakes in email marketing that can lead to wasted time and resources.
"This practical webinar will help you use email marketing to drive real results, even with limited time and resources," the organizers stated. "Lauren Kanis of Lauren Kanis Marketing will walk you through some proven techniques, free and low-cost tools, and simple strategies you can implement right away."
There is no cost to attend the workshop.
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