McSweeney's committee spent the most on advertising - facebook in the quarter, with all those payments ($10,750) going to Facebook in Palo Alto. Table 1 below shows the distribution of how McSweeney's committee spent its money in the second quarter.
Table 1: Second-quarter spending by purpose
Purpose
Amount
Percent of total spending
Advertising - facebook
$10,750
36.8%
Consulting
$9,660
33%
Rent
$3,855
13.2%
Advertising
$2,471
8.5%
Accounting fees
$1,612
5.5%
Digital ads
$612
2.1%
Computer - consulting
$271
0.9%
Table 2 below shows the top 23 largest single expenditures during the quarter.
Table 2: Largest expenses of the second quarter
Recipient
Date
Amount
Purpose
Facebook
2017-05-08
$3,470
Advertising - facebook
Facebook
2017-06-02
$3,205
Advertising - facebook
Red Leader Strategies
2017-04-29
$2,460
Consulting
Facebook
2017-06-20
$2,318
Advertising - facebook
Facebook
2017-04-14
$1,756
Advertising - facebook
Lynde Anderson
2017-05-02
$1,334
Rent
Lynde Anderson
2017-06-08
$1,285
Rent
Catalyst Partners
2017-05-07
$1,250
Consulting
Lynde Anderson
2017-04-04
$1,236
Rent
Red Leader Strategies
2017-06-18
$1,200
Consulting
CBC Tax & Accounting
2017-05-07
$1,087
Accounting fees
Catalyst Partners
2017-04-13
$1,000
Consulting
Jim Thacker
2017-06-09
$1,000
Consulting
Jim Thacker
2017-05-07
$1,000
Consulting
Jim Thacker
2017-04-13
$1,000
Consulting
Vertical Strategies
2017-04-19
$950
Advertising
AdVictory LLC
2017-04-06
$775
Advertising
Catalyst Partners
2017-06-09
$750
Consulting
AdVictory LLC
2017-05-10
$746
Advertising
AdVictory LLC
2017-06-18
$612
Digital ads
CBC Tax & Accounting
2017-04-13
$375
Accounting fees
O3 Consulting Inc
2017-06-22
$271
Computer - consulting
CBC Tax & Accounting
2017-06-09
$150
Accounting fees
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