Reick's committee spent the most on radio advertising in the quarter, with 45.7% of this total ($6,023) going to Wgn-am in Chicago. Table 1 below shows the distribution of how Reick's committee spent its money in the third quarter.
Table 1: Third-quarter spending by purpose
Purpose
Amount
Percent of total spending
Radio advertising
$13,178
23.4%
Media - radio
$13,173
23.4%
Billboard expenses
$5,030
8.9%
Printing
$4,637
8.2%
Postage
$3,736
6.6%
Promotional items
$1,917
3.4%
Yard signs
$1,778
3.2%
Donations
$1,229
2.2%
Event entry fee
$1,135
2%
Graphic design
$1,096
2%
Ad books
$1,000
1.8%
Fund raising (food)
$838
1.5%
Production media expenses
$750
1.3%
Internet access
$628
1.1%
Telephones
$504
0.9%
Internet advertising
$500
0.9%
Photography
$470
0.8%
Supplies
$431
0.8%
Office supplies
$428
0.8%
Newspaper advertising
$395
0.7%
Staff lodging
$366
0.7%
Gasoline
$335
0.6%
Advertiing - athletic programs
$275
0.5%
Office cleaning
$250
0.4%
Principal payment, reick
$236
0.4%
Window cleaning
$210
0.4%
Volunteer meals
$200
0.4%
Utilities
$185
0.3%
Meals
$180
0.3%
Petty cash
$162
0.3%
Mail list management
$149
0.3%
Email marketing
$149
0.3%
Advertising - email
$149
0.3%
Equipment - purchase
$105
0.2%
Cash for meeting
$100
0.2%
Campaign apparel
$98
0.2%
Wire transfer fee
$60
0.1%
Fair expense
$57
0.1%
Volunteer fair admission
$51
< 0.1%
Facilities expense
$40
< 0.1%
County fair expense
$38
< 0.1%
Table 2 below shows the top 25 largest single expenditures during the quarter.
Table 2: Largest expenses of the third quarter
Recipient
Date
Amount
Purpose
Wgn-am
2016-09-12
$6,023
Media - radio
Wgn-am
2016-09-19
$6,023
Radio advertising
U.S. Post Office
2016-09-23
$3,462
Postage
Wls-am
2016-09-19
$3,240
Radio advertising
Wscr-am
2016-09-12
$2,950
Media - radio
Clear Channel Outdoor
2016-09-10
$2,665
Billboard expenses
Wls-am
2016-09-12
$2,400
Media - radio
Lamar Outdoor Advertising
2016-09-08
$2,365
Billboard expenses
Wind Am
2016-09-19
$2,115
Radio advertising
Wzsr-fm
2016-09-12
$1,800
Media - radio
Wzsr-fm
2016-09-19
$1,800
Radio advertising
Awesomecampaigns.com
2016-09-06
$1,778
Yard signs
Copy Express
2016-09-23
$1,687
Printing
Copy Express
2016-09-14
$1,568
Printing
One Zero Charlie
2016-08-10
$1,096
Graphic design
Gold Medal Ideas
2016-09-20
$1,060
Promotional items
Fnra
2016-08-23
$850
Event entry fee
McHenry County 4-H
2016-08-06
$814
Donations
Emmatt Marketing
2016-09-12
$750
Production media expenses
Gold Medal Ideas
2016-08-03
$634
Promotional items
Comcast
2016-08-15
$628
Internet access
Dusty's Pizza
2016-09-21
$616
Fund raising (food)
Constant Contact
2016-07-27
$500
Internet advertising
Marengo High School Booster Club
2016-09-06
$500
Ad books
Woodstock High School Booster Club
2016-09-06
$500
Ad books
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