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Friday, November 22, 2024

Records: Divvy bike sharing has cost Evanston $241K over 18 months

Chicago divvy bike sharing (clinton madison) (14579959651)

By Tony Webster from Portland, Oregon, (Chicago Divvy Bike Sharing (Clinton/Madison)), via Wikimedia Commons

By Tony Webster from Portland, Oregon, (Chicago Divvy Bike Sharing (Clinton/Madison)), via Wikimedia Commons

According to City of Evanston records obtained by North Cook News, its Divvy bike-sharing program generated $115,217 in revenue over its first 18 months of operation, or $6,400 per month. 

Evanston taxpayers have paid Motivate International, which operates the Divvy bicycle-sharing program, $356,448 in fees over the period, a net loss of $241,231.

Evanston agreed on Jan. 23 to extend its partnership with Motivate for another year, with an option to extend it further.


Evanston Mayor Stephen Hagerty

Divvy bikes were available in Chicago, Evanston and Oak Park in 2017.

Oak Park cancelled its partnership with Motivate last month, citing low ridership and a lack of profitability.

Motivate charged Oak Park $26,665 per month for 13 stations and 207 bike docks, or $319,980 per year. 

That's more than Evanston, which has 11 stations and 165 bike docks, and pays $21,285 per month.

Evanston's high revenue month was July 2014, in which it generated $14,703. It lost $170,125 in 2017 – about what Oak Park projected it would lose in 2018.

According to Evanston's agreement with Motivate, Divvy bikes cost $1,115 each.

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Evanston's Divvy Bike-Sharing Program by the numbers

StationsBikesDivvy Fees & ExpensesDivvy RevenueProfit/Loss
2016June0.132$258$1,453$1,196

July9.39140.81$18,165$13,282-$4,883

Aug10150$19,350$8,520-$10,830

Sept10150$19,350$9,597-$9,753

Oct10150$19,350$6,898-$12,452

Nov10150$19,350$3,436-$15,914

Dec10150$19,350$880-$18,470
2017Jan10150$19,350$1,715-$17,635

Feb10150$19,350$2,279-$17,071

Mar10150$19,350$1,903-$17,447

Apr10150$19,350$5,276-$14,074

May10150$19,350$8,900-$10,450

June10150$19,350$7,634-$11,717

July10150$18,751$14,703-$4,048

Aug11165$21,285$12,059-$9,226

Sept11165$21,285$9,966-$11,319

Oct11165$21,285$3,912-$17,373

Nov11165$21,285$1,642-$19,643

Dec11165$21,285$1,163-$20,122

TOTAL EXPENSE$356,448$115,217-$241,231
Source: City of Evanston

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